Restock Your Sales Team’s Toolkit

Most likely, your latest offset press or digital device required special tools for maintenance or repair. As a result, you would make sure that operators had everything they needed. Having the right tools to do the job can make the work look effortless. Watch a good carpenter build or fix something and you’ll see that […]

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Re-Start with New Goggles

Situation analysis is critical in establishing long-term relationships with customers and managing a sustainable business. Managers use it to analyze the internal and external environment of an organization and the firm’s own capabilities, customers, and business outlook. Your situational analysis will influence the performance of the business and the choice of appropriate strategies. As companies are […]

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Rebuild From Your Strengths

Times of crisis are defining moments for you and your business. Whether it is a threat, or an opportunity to rebuild, retool and rethink your business depends on each owners unique situation. No doubt the volatility can create a great deal of anxiety for even the strongest, most experienced leaders. After recently speaking with several […]

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Your Customer Value – is it a Strategic Asset, and is it Really Important?

This blog originally published in Printing Impressions   The key attributes that determine your customer value go well beyond measuring their annual sales. Areas that I believe lead to enhanced customer value include (in no particular order) profitability; loyalty; number of transactions; and the costs to support those transactions, growth, vertical market, significance (them to […]

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Strategy Planning on a Note Card

This blog originally published in Printing Impressions   As many print businesses thrive, expand their services, and continue to look for that next big thing, a reminder that strategy planning remains an important part of integrating that new initiative into your existing offering. I’m a big believer in business planning as the days of build […]

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