It’s really hitting home now, for the last three years you’ve been running hard, the plant has been full, and you’ve been doing some great work. The issue though is that you haven’t grown – you’re staying at the same level in spite of all the efforts. The account...
In my opinion, there’s no shortage of opportunity in the Printing industry right now. Markets are continuing to shift, technologies are accelerating, and customer needs are evolving in real time. But here’s the part that keeps me up at night when I think about some of...
Your opportunity and desire to reinvest in the business can be both exciting and nerve-racking. You’ve done your homework with your team of suppliers and feel good about the capex strategy. As you prepare for growth with the latest tech-enabled gear, you’ve reached...
Congratulations! You just spent some real money on a new press. You’ve upgraded your capabilities with better technology and a stronger value proposition, much better than you had three years ago. That’s all good in an environment that static, but that’s not the...
Your CRM and management information system know more about your customers than you do. Face it, the data is already there. The question now is whether you’re doing anything with it. Using this data combined with the personal and business relationships with your...
Here’s what I think. He probably would not be asking about your presses, or whether you hit your production targets. He wouldn’t ask if you’ve won any industry awards. He probably would ask why your customers keep coming back. I believe that question is as relevant to...