Where you are, where you are going, and how you will get there are critical questions you need to answer for your business. Sustained success also requires an understanding of how you make money, what you really believe in, and how you clearly differentiate yourself in the marketplace. Leaders and senior teams work hard at […]
You have faced market downturns in the past, but the upheaval that most print companies are facing today is unprecedented. The mix of your client portfolio has greatly affected the degree to which you need to rebuild your customer base. If this crisis has thrown you a curveball and you find yourself with a sudden […]
Your customers buying habits have changed, your business mixed has changed, and things just aren’t the same as they once were. How has your business strategy changed? What have you put into place that allows you to get closer to your customers? Working towards being more of a customer-centric business has never been more important. […]
The ebbs and flows of the business cycles have been around forever. They are 10 times as tough though, when combined with a health crisis and an economic shut down. That’s the world we live in today. Working from home (WFH) has been a major adjustment for all of us — your staff and […]
What is an agile company and why is it important? I think of agile companies as those that are process driven. They have a defined decision making process. They take advantage of changes to the marketplace and have a management structure that is leadership team based and forward thinking. Whenever somebody’s looking at their business […]
Do you have a chief sales officer (CSO) at your company? This could be the missing piece to your senior team. In many small to medium size businesses, this roll commonly falls onto the CEO or owner. As time is precious, this effort fights to get their attention. The person with the CSO responsibility sets […]
Transforming your business can mean different things to different organizations, based on their current situation. It can be a strong company that is trying to get better, or it could be a company that is struggling and has to get better. Changing the trajectory of your business while protecting your core business has its own […]
Your customers are slowly emerging from the health crisis. The focus and alignment of your efforts will be critical success factors to how well your company re-engages with them. While the goal is to refill your pipeline and to get some work in the shop, the business, and how you get it may not look […]
Whether you’re the CEO, a senior leader, or a sales representative, you’re working hard every day to refill your business pipeline. Three factors will impact your recovery from the COVID-19 health crisis. Focus on the business impact you experienced, your timing, and your sense of urgency going forward. Your World Today Start with a realistic […]
There is a distinct market redistribution going on in our world today. Your customer mix, products and volume are all changing. You did not ask for this to happen and neither did your customers, but here we are. Senior leaders are having a difficult time getting a handle on what their specific needs will be. […]