This blog originally published in Printing Impressions Tether, fasten, and link virtually mean the same thing — connect. So, what point am I trying to make? Getting connected to your customers, getting your services and technology connected, and getting your team connected have never been more important than it is today. Things move fast, clients […]
This blog originally published in Printing Impressions What does your leadership team look like? It should include your key managers and company leaders, those who play a significant role in making your clients happy doing business with you, attract the best people, produce great work and — a byproduct of those efforts — help you to […]
This blog originally published in Printing Impressions What’s the sales goal this year and how many new customers do you need to reach your targets? Pretty simple question right? How will you build awareness and encourage folks who don’t know you yet to engage and become hand raisers? I’m seeing more and more businesses engage […]
This blog originally published in Printing Impressions What was your last sales or managers meeting like? After all, you just came off of a bad month, in fact, it was two bad months. It’s a shame because you had been on a good run of doing well for the last 9 months in a row […]
This blog originally published in Printing Impressions Are you a printer that uses technology to make the magic happen, or a technology company that happens to put ink on paper? You could argue semantics, but I don’t think so. This goes to the heart and soul of your business and at its core, defines who […]
This blog originally published in Printing Impressions How much are you investing in your people? I’m not talking about wages and benefits, but rather their training and development, their growth in what they do in your business? Let me ask the question in a different way – are your employees engaged and excited about what […]
This blog originally published in Printing Impressions Aligning your sales, operations, and staffing efforts can be quite a feat. When it’s working, it can be a powerful thing. When it’s not, well, it’s not. What are the key factors that make the difference between the good, and not as good results? It could be communication, […]
This blog originally published in Printing Impressions Which is better, the business you have today or the business you think you want in the future – a challenging question for any business leader. It’s not an easy question to answer and it’s generally not answered with a simple yes, or no. Many companies got to […]
This blog originally published in Printing Impressions. The effectiveness of the sales team remains an ongoing concern for most sales leaders and CEO’s in the Graphic Communications industry. How many of your reps made budget last year or increased their sales from the year before? Recently, several CEO’s I’ve spoken with have given up on […]
This blog originally published in Printing Impressions. Sales, sales, sales. Everybody wants more sales and some manage to get more sales than others. The secret sauce is… that there probably isn’t a secret sauce. By that I mean there are many ways to increase your business and not just one thing. For example, just when […]