Create Your Plan Forward

Whether you’re the CEO, a senior leader, or a sales representative, you’re working hard every day to refill your business pipeline. Three factors will impact your recovery from the COVID-19 health crisis. Focus on the business impact you experienced, your timing, and your sense of urgency going forward. Your World Today Start with a realistic […]

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Restock Your Sales Team’s Toolkit

Most likely, your latest offset press or digital device required special tools for maintenance or repair. As a result, you would make sure that operators had everything they needed. Having the right tools to do the job can make the work look effortless. Watch a good carpenter build or fix something and you’ll see that […]

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Why Planning Matters: The What If’s

Business clarity has been severely reduced for many organizations. Most owners were counting on a gradual business recovery beginning about now. As different parts of the country were given the signal to restart their business activity in the wake of the global pandemic, those same regions are now also affected by social unrests. While the […]

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Finding Your Way When There’s No Clear Path

It’s been tough sledding out there. You’re focused on lives and livelihoods with no clear roadmap or weather forecast. Dealing with uncertainty, you’ve managed to clean, organize the plant and produce the work that’s come in. For many it has been a 20% to 80% decrease in revenue, with no clarity for the weeks ahead. […]

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Your Customer Value – is it a Strategic Asset, and is it Really Important?

This blog originally published in Printing Impressions   The key attributes that determine your customer value go well beyond measuring their annual sales. Areas that I believe lead to enhanced customer value include (in no particular order) profitability; loyalty; number of transactions; and the costs to support those transactions, growth, vertical market, significance (them to […]

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Strategy Planning on a Note Card

This blog originally published in Printing Impressions   As many print businesses thrive, expand their services, and continue to look for that next big thing, a reminder that strategy planning remains an important part of integrating that new initiative into your existing offering. I’m a big believer in business planning as the days of build […]

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