This blog originally published in Printing Impressions The key attributes that determine your customer value go well beyond measuring their annual sales. Areas that I believe lead to enhanced customer value include (in no particular order) profitability; loyalty; number of transactions; and the costs to support those transactions, growth, vertical market, significance (them to […]
This blog originally published in Printing Impressions. Some are on offense, some are on defense, and some are on special teams. Heck, some are on the practice squad and may never see the opposing team or ever make a road game. But you know what they have in common? They all wear the same […]
This blog originally published in Printing Impressions. Over the weekend I was reading about the professional ice hockey teams that were evaluating, and either trading or re-signing of a few of my favorite players. The articles by the sportswriters were focused on the player’s stats, their leadership traits, and how well they fit within […]
This blog originally published in Printing Impressions The echo’s of put me in coach, rang out from the back of the conference room when that big new project or sales lead was announced. Umm, they thought. Are they ready for this one and do they know what they’re getting into? The leader of the […]
This blog originally published in Printing Impressions The good news is that the acquisition closed and the puzzle pieces are starting to come together. The clients were all contacted and the vibe was that they are all in and excited about the two companies joining forces. So, the hard part is over right? Well, the […]
This blog originally published in Printing Impressions What’s a great account look like for your business? Is it one with top revenues and profits or one from the handful of vertical markets that you are expert in? Many printing companies force rank the sales and profit numbers of their accounts and pick out the top […]
This blog originally published in Printing Impressions Many of the leaders I’ve known had a way of wearing their emotions on their sleeves. When things were good, you knew it. And when things were bad, well, you knew it for sure. Some might call that having a passion for the business. You might also say […]
This blog originally published in Printing Impressions Tether, fasten, and link virtually mean the same thing — connect. So, what point am I trying to make? Getting connected to your customers, getting your services and technology connected, and getting your team connected have never been more important than it is today. Things move fast, clients […]
This blog originally published in Printing Impressions What does your leadership team look like? It should include your key managers and company leaders, those who play a significant role in making your clients happy doing business with you, attract the best people, produce great work and — a byproduct of those efforts — help you to […]
This blog originally published in Printing Impressions Having clear skies makes us feel safer when we travel in a plane. When the sky is cloudy, or stormy, we feel less safe when hurtling through the sky. How about your business, how much clarity do you have as you look out onto the horizon? What is […]