It’s important to differentiate your strategy between existing customers and prospects. In one case you are looking for both retention and growth, in the other you are asking them to change their buying habits. The role of the sales leader is to be available to learn,...
The printing industry is fueled by innovation. You see it every day, all around you. And while this is not a new trend, the pace of innovation seems to have accelerated. But what does innovation really encompass? The new products coming out of the digital, inkjet and...
Growing your client portfolio has never been a simple, or straightforward endeavor. Headwinds from a global pandemic, lockdowns, and the new “work from home” movement don’t make it any easier. The scope of your go-forward plan will depend on whether you’ve decided to...
Grooming leaders for your business isn’t talked about very much within small to medium sized organizations. Particularly from those companies that are driven by entrepreneurs. Yet, one of the biggest issues I hear from leaders and owners is that they feel they have to...
Leading through these uncertain times can be like working inside of a snow globe. Every time you turn around, you lose clarity for what’s going to happen next. Adding more sales can often be the elixir, or the oxygen needed to manage in days like this. While there are...
Being the leader of the business means knowing, and doing the right things. You and your team have worked diligently throughout the recovery phase of the economic pause and you see light at the end of the tunnel. The first question is, is it daylight or another train?...