Over the last several weeks as the COVID19 virus was making its way into and across North America, I was trying to relate it to the past times that I’ve experienced and the lessons learned. At times it’s akin to being in a MASH unit, a constant whirl of triage. We are also finding, that […]
This blog originally published in Printing Impressions No one signs up for adversity. No one signs up for having to deal with a global pandemic. No one knows for sure how long and to what degree business, and life, will be effected. And these conditions no doubt are unpredictable at best. But you know […]
This blog originally published in Printing Impressions The key attributes that determine your customer value go well beyond measuring their annual sales. Areas that I believe lead to enhanced customer value include (in no particular order) profitability; loyalty; number of transactions; and the costs to support those transactions, growth, vertical market, significance (them to […]
This blog originally published in Printing Impressions It’s that time of year when many are looking over their business results from the prior year. Which customers grew their business with you and which ones receded. And then there’s the ever elusive new business – how did that go for you this past year? If […]
This blog originally published in Printing Impressions. Some are on offense, some are on defense, and some are on special teams. Heck, some are on the practice squad and may never see the opposing team or ever make a road game. But you know what they have in common? They all wear the same […]
This blog originally published in Printing Impressions As many print businesses thrive, expand their services, and continue to look for that next big thing, a reminder that strategy planning remains an important part of integrating that new initiative into your existing offering. I’m a big believer in business planning as the days of build […]
This blog originally published in Printing Impressions. Characteristics of top-performing companies cover a broad range of areas. While very few are exactly like, it been my experience that they do share many similar themes. These characteristics are woven into the fabric of who they are and how they operate. They are not from a textbook, […]
This blog originally published in Printing Impressions. All customers are good, some are just better than the others. Or are they? It’s amazing what you can earn from your clients, if you take the time to engage and go beyond the transaction. Do this with your clients, especially from the three major groups – […]
This blog originally published in Printing Impressions. Building a predictable sales model sounds great and it can work, but it is hard to do. Making sure that you and your team are up for the challenge is the first step in the process. In fact, it’s probably the most difficult step as you’ll find […]
This blog originally published in Printing Impressions. When I recently wrote about having a good dashboard, I mentioned that one of the common denominators we see with leading companies is that they have good information — meaningful, relevant, and timely. Well, what if you receive that information and you aren’t pleased with the results? […]