The Philie Group Blog

Sales

A Resilient Sales Rep

A Resilient Sales Rep

Why are you in sales? No, this isn’t a trick question, why are you in sales? I know, you like to help people right? Or is it about the money you can make or perhaps the freedom of not being tethered to a desk or operating a machine? For every sales rep there’s a...

read more
Re-Set And Re-Imagine Your Sales Strategy

Re-Set And Re-Imagine Your Sales Strategy

You have faced market downturns in the past, but the upheaval that most print companies are facing today is unprecedented. The mix of your client portfolio has greatly affected the degree to which you need to rebuild your customer base. If this crisis has thrown you a...

read more
Use Ideas as a Competitive Advantage

Use Ideas as a Competitive Advantage

Your customers buying habits have changed, your business mixed has changed, and things just aren’t the same as they once were. How has your business strategy changed? What have you put into place that allows you to get closer to your customers? Working towards being...

read more
Three Key Areas for Your Chief Sales Officer

Three Key Areas for Your Chief Sales Officer

Do you have a chief sales officer (CSO) at your company? This could be the missing piece to your senior team. In many small to medium size businesses, this roll commonly falls onto the CEO or owner. As time is precious, this effort fights to get their attention. The...

read more
Focus and Alignment — Print Sales Leadership

Focus and Alignment — Print Sales Leadership

Your customers are slowly emerging from the health crisis. The focus and alignment of your efforts will be critical success factors to how well your company re-engages with them. While the goal is to refill your pipeline and to get some work in the shop, the business,...

read more
Test Your Sales Effectiveness

Test Your Sales Effectiveness

Best business practices include re-examining your processes and procedures to make sure that they remain relevant. This review becomes crucial during major transitions in the marketplace. As I wrote in Prepare for the All-Clear: 4-Takeaways, “your value proposition...

read more
Top