Stop bidding on jobs. Start winning accounts. This is a continuation of an earlier blog on chasing accounts. I see it happen all the time: a sales rep rushes to put together a competitive bid for a new prospect, asking everyone to sharpen their pencils to squeeze out...
The sales department is humming. Reps coming in and out of the office, phones are ringing, emails are chiming, and the estimating department is backed up with many quotes to do – but the question I’ve got to ask is: are they busy with transactions and jobs, or are...
For years now, Michael Porter has reminded all business leaders that their performance is shaped by forces largely outside of their control. Well, in the print world, those forces are alive and well, and at times more intense than ever. None of this is new...
What once defined success for most printers was how close their operations were to the customer, how many shifts they ran, their equipment list, and the strength of their relationships with the sales team. Well, these may be good reasons for customers to stay, I’m not...
The best printing companies I know don’t win only because they have the latest press or the best go to market strategy. They win because they’ve nailed the people puzzle: the right people in the right seats, doing the right things, for the right reasons. It...
Every printing company has those standout customers. You know the ones—they trust you, rely on you, and treat you like a true partner. They call you when the stakes are high because they believe you’ll deliver. Over time, you’ve earned that “trusted advisor” status,...