I encourage you to re-visit Your Sales Team, Today and Tomorrow and Re-Think Your Sales Approach, Part Two. These two posts were based on a premise that the markets have changed and your customers have changed — can you say the same about your sales efforts? These...
The Philie Group Blog
Sales
Participate in a Changing, Dynamic Marketplace
Everyone wants to capitalize in the market rebound and participate in the economic recovery, right? Time and attendance will not, by themselves, ensure full involvement with these improving business conditions. And while the glimpses of better times can serve as a...
Your Sales Scorecard: Time for New Habits?
How many of your top 15 accounts are from customers you brought on board within the last 18 months? It’s understood that many of your customers will be just fine post COVID-19. It’s also understood that a select group will struggle to find their way back to their...
Turn Your KPIs Into Actionable Steps
Most management meetings include a recital of the latest Key Performance Indicators (KPIs) for the business. As they are read out loud, some take notes and others nod their heads. A few questions are asked and once complete, the meeting proceeds to the next agenda...
Calibrating Your Customer Communication Strategy
Things have changed this last year for many of your customers. How and where people work, how they shop and learn, and what they do for fun and recreation. It’s important to have a grasp on how those changes will impact your client base and how you effectively...
Back to Normal May Not be Good Enough
The print market recovery has begun to show signs of life. Not everyone was affected equally early on, and the rebound has shown to be inconsistent throughout the regions. We hear of many firms looking forward to getting back to normal — that may take some time still,...