Great business leaders use passion to fuel their organizations. That passion could be about making money, providing opportunities to staff members, or serving customers. Maybe it’s about being the first to introduce the latest technology and steer the market or manage...
A growing sales trajectory can affect many areas of the business – especially the bottom line of your P&L statement. It can provide new opportunities for the staff and make it easier to reinvest into the company. But when a major customer departs, or the economic...
It starts with knowing what you are good at, and no, it’s probably not something highlighted on your equipment list. Your best clients will probably tell you that it begins with your understanding of their business, and understanding how they use print to help drive...
Finding and earning new business has never been a cakewalk, it just seems like it’s even harder these days. Could be a mix of several factors. Some of the more established sales reps have reached cruising altitude and while they do a great job of nurturing their...
Being a member of a peer group is hard work. These groups are not for the thin skinned. For them to work, each member must be honest about their business and be prepared to give as much as they get. As Rocky Balboa once said, “The world ain’t all sunshine and...
What’s your sales strategy and how’s it working? Inquiring minds want to know. Sales and leadership teams have been refining the sales strategy for decades. What I see too often though is a strategy that gets diluted or just outright canceled because the key folks...