The market has changed at an unprecedented rate, your customers have changed, but a lot of print sales behaviors haven't. But with change, comes opportunity. The potential now lies in the ability and desire of the management team to refocus the direction of the sales...
Congratulations. You’ve run all the numbers a dozen ways and negotiated a fair price and structured the deal that works for both sides. You’ve done the heavy lifting on this deal, and the attorneys have already been looking for their fees. So, what’s missing, and why...
Ask most print company owners what’s holding their business back and you’ll hear many of the same answers: equipment cost, technology gaps, difficulty winning new work and a competitive market. I almost never hear anyone say, “honestly, I think it’s the people.” But...
If you don’t have the sales you need, nothing else matters. I believe this wholeheartedly. You can have the best equipment, an excellent team, an operation that runs lights out, and you’ll still lose ground. As the CEO of the business, you’re number one responsibility...
Every day you go to work, you’re focused on doing the very best that you can and continue to build a business that thrives. I don’t think anyone will argue with that. So, what separates those who are truly accomplishing their goals from those who appear to be busy,...
Stop bidding on jobs. Start winning accounts. This is a continuation of an earlier blog on chasing accounts. I see it happen all the time: a sales rep rushes to put together a competitive bid for a new prospect, asking everyone to sharpen their pencils to squeeze out...