What will you stop doing this year? I don’t mean having that extra scoop of ice cream on a Wednesday night, I’m talking about the things you need to stop doing so that you’ll have time to do the things that are most important to you and your business. These are the...
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A Sales Forecast is Not a Sales Plan
Every year, printing companies create a sales budget. After much tweaking, negotiating, and some wishful thinking, the numbers are finalized, the goal is clear, and everyone says, “Let’s do this!” However, the simple truth is a budget is just a number. It doesn’t tell...
The Rules Changed. The Opportunity Didn’t.
“Structural change rewrites the rules. And structural change redefines our industry.” That statement was oh so relevant in the 2007 NAPL State of the Industry report. Nearly two decades later, that statement hasn’t aged – it’s matured. The opportunity...
From Conductor to Navigator: The Leadership Shift the Industry Needs
It’s easy to get caught up in the mindset of being a train conductor. Your daily objectives are to keep the engines gassed up, and the schedules tight. With additional goals of keeping the day-to-day operations gliding along without going off the rails, especially in...
Why Clarity is Your New Superpower
As we come to the close of another year, I want to share my view of the top three things print leaders should lock in on as they press forward to the new year. These would be relevant whether they’re riding a holiday wave of business or staring at a little too...
Why Print Sales Need a Reset and Where Leaders Should Start
What once defined success for most printers was how close their operations were to the customer, how many shifts they ran, their equipment list, and the strength of their relationships with the sales team. Well, these may be good reasons for customers to stay, I’m not...






